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FOR IMMEDIATE RELEASE: August 1, 2024
Contact: Beatrice Lam, CFCA, Regulatory & Communications Manager
Telephone: (916) 646-5999
Email: beatrice@cfca.energy

PowerFUEL Logo Black + CFCA mention

California Fuels + Convenience Alliance Launches PowerFUEL Women's Network to Empower and Connect Women in the Industry

Sacramento, CA – The California Fuels + Convenience Alliance (CFCA) is proud to announce the launch of the PowerFUEL Women's Network (PWN), a groundbreaking initiative designed to empower and connect women in the fuels and convenience sector. Recognizing the importance of fostering strong networks and providing opportunities for professional growth, CFCA has created this platform to support women at all stages of their careers. Research has consistently shown that women who engage in networking and empowerment activities experience significant benefits, including enhanced career opportunities, increased job satisfaction, and improved leadership skills. Studies reveal that women with strong professional networks are 2 ½ times more likely to attain executive positions and report a 27% higher likelihood of career advancement. By creating a space where women can share experiences, mentor one another, and collaborate on industry advancements, PowerFUEL aims to break down barriers and promote gender equality within the industry.

The PowerFUEL Women's Network will offer a variety of programs and events tailored to meet the unique needs of women in the fuels and convenience industry. From leadership workshops and mentorship programs to networking events and industry panels, PowerFUEL is committed to providing resources that help women thrive both personally and professionally. As part of CFCA's broader mission to drive innovation and excellence in the industry, this new initiative underscores the organization's dedication to diversity and inclusion. "We believe that empowering women is essential to the continued success and growth of our industry," said Elizabeth Graham, CEO of CFCA. "The PowerFUEL Women's Network will not only support individual career development but also foster a more inclusive and dynamic industry environment. We are excited to see the positive impacts this initiative will have on our members and the industry as a whole."

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About CFCA
CFCA is the industry's statewide trade association representing the needs of small and minority wholesale and retail marketers of gasoline, diesel, lubricating oils, motor fuels products, and alternative fuels, including but not limited to, hydrogen, compressed natural gas, ethanol, renewable and biodiesel, and electric charging stations; transporters of those products; and retail convenience store operators. CFCA’s members serve California’s families, agriculture, police and fire, cities, construction, and all consumer goods moved by the delivery and transportation industries.

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